Quality Product With Few Call Backs
Because of HomerWood's top precision, flooring contractors are able to install our products easily. Our flooring fits together tightly to ensure the best fit.

Our Marketing Program Makes Selling Simple
HomerWood's Character Grade^® hardwood flooring offers a unique look that will practically sell itself. Our marketing program offers products represented by simple 2-foot wide displays. Consumers like our displays because of their overall appearance. Our displays are small and offer informative literature. We back the program up with samples, retail brochures, room scene photos on the back of each panel, multi specie panels, builder boards, and a consumer website where all referrals go to you. Our program is a simple selling procedure. All you have to do is remember to offer HomerWood^® as an option to the consumer and let our products practically sell themselves. We can also customize our marketing materials for your individual store's needs.

When a Customer asks for Rustic, are they really asking for Character Grade^®
HomerWood's Character Grade^® is not a rustic grade, rustic grades are lower quality which contain large edge defects, stained wood and unsound pieces. These inferior flooring grades are what is left over after the better grade is pulled out. Lower grades make the consumer think they are settling for a lesser quality product because they can't afford the best. HomerWood's Character Grade^® offers your customers a unique look without settling for a lesser grade.

Ready to get started selling HomeWood's unique and durable flooring? Fill out our dealer application now and we'll send you all the details!